![]() ![]() ![]() With creativity and thoughtfulness, you can create a phrase that perfectly represents your company and sets you apart from the rest. If you’re looking for a great slogan for your business, it’s best to avoid the temptation of the generator and come up with something original on your own. If you want complete control over your slogan, it’s best to create it yourself. This means that you might be unable to make changes or tweak the slogan to fit your needs better. When you use a slogan generator, you’re typically given limited control over the final product. If you’re on a tight budget, it’s important to consider whether the cost of the generator is worth it for the quality of the slogans it produces. While some free slogan generators are available online, many more robust tools can be quite expensive. If you want your slogan to stand out from the rest, it’s important to come up with something original that accurately reflects your brand. Generated Slogans Can Be Clichédīecause slogan generators rely on inputting keywords and phrases, the resulting slogans can often be clichéd or overused. ![]() While these tools can help generate ideas, there are a few reasons why you should avoid using them for your final slogan. However, it can be tempting to take the easy way out and use a slogan generator. When marketing your real estate business, you want to be sure that your slogan is catchy and memorable. 3 Reasons to Avoid Real Estate Slogan Generators However, if you feel you simply must have a tagline, let’s dig into ways to come up with one that doesn’t suck. And, because it comes from someone who has actually used your services, it’s more believable than some made-up slogan that may not even convey what you hope it does. It will educate and reinforce your brand. Are you going to fill that dinky spot with your opinion of your services (which means nothing to consumers) or with a client’s words, singing your praises?Ī brilliant testimonial will do everything Franke+Fiorella hopes your tagline will do, only better. Then there’s the fact that with the explosion in mobile device use to access the internet, your marketing space is much smaller than it used to be. While answering the question “Can a Tagline Help Communicate More About your Brand?” the folks at Franke+Fiorella, brand identity designers, claim that “Your tagline should educate and reinforce what’s unique about your brand.Īnd if you can do it on an emotional, impactful level, all the better.”īut, wouldn’t the space you use for the tagline be better filled with a kick-hiney testimonial? Or, as the folks at .uk ask: “Why give people riddles when you can give them answers?” The reality is that as long as real estate agents refuse to delegate to experts the marketing aspects of their business that they aren’t good at, there will be embarrassing listing descriptions, really bad blog posts and they’ll use lame real estate slogan ideas.īe sure you read my home staging guide after you finish with this one! Do you really need a real estate slogan? After all, branding is supposed to help you stand out, right? Most have what one marketer refers to as “nonsense branding.” Which is why too many agents either lack a brand identity for their real estate business or have half-heartedly gone about building one. ![]() It’s probably one of the most challenging aspects of starting any business, including a real estate biz.Ĭoming up with your unique selling proposition, brand values, colors, logo and tagline – who has the time and energy for all of that given the number of things an agent does in a typical day? (Be sure to grab the free slogans guide as well!)īranding sucks. If you've been scrambling for real estate slogan ideas, look no further - read on for some killer ideas you can use right now to brand your business. Branding is one of the hardest parts of starting a new business. ![]()
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